Day 3

Client Day 

MAIN OBJECTIVE: CLIENT RELATIONS & ORGANIZATION, DIGITAL DESIGN, EFFICIENT SYSTEMS, AND FINANCES 

Wednesday, September 20th  

SEGMENT EIGHTEEN

Presenter: Melissa Ferranto 

Topic: Client Relations 

Learning Objectives:

-Master the client 

-Understand what an above average experience for a client looks like and feels like 

-Have more influence with your clients 

-Execute an extremely thorough consultation and negotiate with walk-in clients with ease 

-Technology and appointment calendars 

 + Collaboration and reflection time 

SEGMENT NINETEEN

Presenter: Alex Ellis 

Topic: Digital Design 

Learning Objectives:

- Understand how digital design can boost your efficiency and maximize productivity 

- Understand different ways that digital design can drastically save you money and make you money 

- Get more creative juices flowing with digital design 

SEGMENT TWENTY

Presenter: Melissa Ferranto 

Topic: Reputation and Word of Mouth 

Learning Objectives:

 - Understand what a client's typical predisposition is when they walk through the door

- Understand your vital role in making sure the client comes full circle with positive word of mouth and continues the client chain

- Master dealing with client complaints 

- Know how to handle difficult clients

- Capitalize on return clients and their positive word of mouth 

SEGMENT TWENTY-ONE

Presenter: Melissa Ferranto 

Topic: The Booking Process and Client Management 

Learning Objectives:

- Gain strategies to book out further 

- Gain more freedom in your schedule 

- Know how to operate a successful wait list 

- Organize and maintain your client files in a streamline way 

- Know some easy ways to work with an assistant 

- Have an action plan to work with the best kinds of clients

+ Collaboration and reflection time 

SEGMENT TWENTY-TWO

Presenter: Richard Cook 

Topic: Creative Thinking for Clientele Building 

Learning Objectives:

- Utilize more free word of mouth advertising 

- Express your unique voice in every tattoo you do 

- Practice what will make it easier for you to tattoo what you want 

- Reward yourself 

SEGMENT TWENTY-THREE

Presenter: Brandon Williams 

Topic: Effective Systems for Your Tattoo Business 

Learning Objectives:

- Evaluate your hourly rate

- Assess your cost per set up and ordering system

- Create a streamline system 

- Understand principals of delegation 

SEGMENT TWENTY-FOUR

Presenter: Rick Ruiz, Professional Wealth Coach 

Topic: Finances for the Self-Employed 

SEGMENT TWENTY-FIVE

Presenter: Nick Baxter 

Topic: Tools of the Trade Part 3 Critique 

Learning Objectives:

- Gain a thorough understanding of all of the factors involved in the typical tattoo process

- Gain more control over the tattooing and creative process through this understanding

- Devise strategies for executing small and large scale tattoos 

- Plan by reverse engineering the creative vision 

- Understand the methods of tattoo mark-making, pigment layering, and the tattoo pigment aging process 

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